Panacea Food Lab is a platform targeted at young Chinese consumers that provides a hands-on educational food experience.

 

By combining the offerings from various stakeholders, like food-related social organization, knowledge providers, and local organic farming, the platform provides a comprehensive service to consumers. The service includes food innovation workshop experiences and online services. 

 

The food innovation workshop is the central part. With knowledge empowerment and hands-on experience, it aims to guide consumers toward building a scientific and healthy dietary perception with Chinese cultural identity for taking the first step of behavioral change. The online services are the supplement to the workshop.